Competitor Price Tracking
Competitor Price Comparisons
Understanding both your pricing and that of your competitors is essential for a successful online strategy. If you’re selling the same products as your competitors, one of the key factors influencing your customers’ buying decisions is ensuring they are getting a competitive, if not the best, price.
The RetailX Competitor Comparison Tool automates the process of tracking your competitors’ prices daily, giving you real-time insights to ensure your pricing stays competitive. This allows you to adjust your strategy dynamically, so you’re always informed of where your prices stand in the market.
When combined with the RetailX Product Analysis Dashboard, you’ll have a comprehensive view of your product performance alongside competitor pricing and various other metrics, enabling you to make more informed decisions.
For instance, you may find that a product has been viewed 500 times without a sale, only to discover that your price is 20% higher than your competitors’. You can then adjust your pricing accordingly. Alternatively, if your price is 30% higher but 10% of visitors are purchasing the product, you might decide no price reduction is necessary.
By integrating Product Analysis with Competitor Price Comparisons, you’ll optimise your pricing strategy to focus on the most critical products and fine-tune your approach based on real-time data.
Key Benefits
Price Alerts: RetailX will notify you when your competitors offer more competitive prices, when their products go on promotion, or when they run out of stock.
Optimise Your Pricing: You don’t need to offer the lowest price on every product. RetailX helps you identify which products need price adjustments and which can maintain a premium, based on conversion rates and performance statistics.
Daily Competitor Price Tracking: Keep track of your competitors’ pricing effortlessly. RetailX automates the entire process, giving you peace of mind and ensuring you stay competitive without manual intervention.
How It Works
RetailX lets you track your top selling products, and compare them daily with your major competitors to help you maintain a pricing edge.
We’ll ALERT YOU when your competitors products are more competitive than yours, if their products go on promotion, or when they run out of stock.
From inside the Product Analysis Dashboard, select the products you want to track based oncperformance. These selected products, along with competitor prices, will be highlighted in the Dashboard, providing you with deeper insights for strategic decision-making.
Who Would You Buy From?
Daily Email Alerts
Your prices are not competitive
New competitor promotions
Competitors ran out of stock
Competitors are selling below your minimum price
Competitors are selling products below your cost
Products unavailable
Additional Features
Assess Competitor Markups
Track specials & promotions
Stock on-hand prioritisation
Comparing product images and content
Advanced reporting
Products sold beneath your cost price
With RetailX, you can focus on what matters—gaining a competitive edge in the market by making informed decisions based on both your pricing and your competitors’.